JustGiving’s...
I’m really proud of the copy I wrote for JustGiving’s donation process. I worked closely with UX designers and developers to make it...
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Category: web copy
Producteev task ma...
Great matching of design and tone. Love the slider that allows 2 versions of the homepage clearly targeted at the different audiences –...
Category: home page
Montezuma’s ...
I see a lot of waffle on packaging copy – stuff that’s been put there in an attempt to sound sensual, or exotic, but that means...
Category: packaging
Soluto value propo...
“Anti-frustration software” hits the emotional sweet spot, backed up quite well by the rest of the copy in the value proposition.
Category: web copy
ELKO Computer Grou...
SK: Jedna z mojich prvých prác, ktorá prebiehala v aktívnej spolupráci s dizajnérom, tzn. ako celkový koncept. Pútavú grafiku hlavičky...
Category: Uncategorized
Ubuntu.com
Simple, clear and confident. And it offers a hint of social proof (“used by millions of people”) which is reassuring. From...
Category: web copy
Brighton Digital F...
I made some tweaks to existing event copy for the Brighton Digital Festival. Tried to mirror the excitement and energy of the event in the copy....
Category: web copy
Moo.com business c...
Moo.com have an easy, effortless copy style. It doesn’t hurt that their products and brand are fantastic too.
Category: web copy